Joanna Zuidema Joanna Zuidema

When Mother's Day Hurts

As the days dwindle down between now and Mother’s Day, anxiety is quietly building like a storm brewing on the horizon. Often just the anticipation of these ‘trigger’ days can be painful in its own right and it gets amplified when a day is so commercialized, creating an endless stream of ads peppering every corner of our existence, constantly screaming out this standardized experience of motherhood.

But what about when your Mother’s Day doesn’t fit into a Target ad?
What about when Mother’s Day hurts?

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Our Story Joanna Zuidema Our Story Joanna Zuidema

Team Norah 2018

Because of the incredible generosity of all of you, our 'Fierce Family', Team Norah was the #1 fundraiser for the 2017 RBC Race for the Kids (the Family Walk is one event of many at the RFTK), raising over $6,000 to support families like ours.

This year, Lane and I are the 2018 featured family for the RBC Race for the Kids and your efforts last year are now inspiring thousands more to come together for families like ours.

So Fierce Fam – it's time for Team Norah to do it again.  

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Letters to Norah Joanna Zuidema Letters to Norah Joanna Zuidema

Letters to Norah // 14 months

As I listen to the spring rain wash away the remnants of winter, I think about how the chaos of the last two years is just beginning to slow down. Not that life is less busy, in fact quite the opposite is true. Instead of doctor’s visits or funeral arrangements our schedules are beginning to fill up with, well, life. And it's good.

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Joanna Zuidema Joanna Zuidema

Refresh + Resources

It’s in the renewing spirit of springtime that we’ve made a few updates to Hello, Norah. We’ve updated the website to be easier to navigate and we’ve given Hello, Norah a recognizable identity (I’m a graphic designer by trade, so this was total play time for me!). We’ve done this not only to refresh what we have but to make it easier for you, Fierce Fam, to interact with and experience what we have to share.

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Joanna Zuidema Joanna Zuidema

Dear My Pregnant Friend

One of my best friends became pregnant a few months after Norah had died, and because I process everything through writing I wrote her a letter to give to her over dinner (totally normal, right?). I wanted to be the best friend that I could be in this new season of her life, and one of the ways I have been able to do that is by tackling the awkwardness head-on.

I used this letter as a roadmap to help us navigate an uncomfortable experience, knowing each of us is simply trying to love the other well in the season that they’re in.

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